Digital marketing5 min read
Cost per qualified lead is the only marketing number your CFO believes
Reach, engagement and impressions are diagnostics. The report your finance team reads has one line.
Read more →Content & Social Media
Editorial strategy, content production and community management for Facebook, TikTok, YouTube, LinkedIn and Zalo, tied to a business objective.
What this service includes
- 01
Editorial strategy and calendar
- 02
Video, photo and design production
- 03
Copywriting in Vietnamese and English
- 04
Community management
- 05
Monthly analytics and learning report
- 06
Playbook and templates for in-house teams
Challenges we specialize in
Posting without a plan
Activity every day, no growth in leads or sales.
Video production at scale
Short-form video for TikTok and Reels every week.
Community programmes
Content for volunteers, members and followers of a cause.
Bilingual content
Serving Vietnamese and international audiences consistently.
How a project runs
01
Audit & objective
Current channels, funnel data and one measurable objective per campaign.
02
Strategy & creative
Positioning, messages, channel mix and the creative system.
03
Launch & optimise
Weekly optimisation on spend, creatives and landing pages.
04
Report & hand over
Dashboards, learnings and a playbook your team can continue.
Who this is for
- Consumer and service brands
- Property and travel businesses
- Communities, temples and NGOs
Deliverables
- Marketing strategy and channel plan
- Brand identity and content system
- Campaign assets (video, design, copy)
- Performance dashboards and monthly reports
A sample of our work
Related services
Industries we work with
Real Estate
Distribution platforms, launch events and sales enablement for developers and agencies.
Religious & Community Organisations
Operating systems, campaign platforms and large gatherings for temples, foundations and communities.
Travel & Hospitality
E-commerce, cross-department ERP, AI assistants and field apps for tour operators.
Media & Journalism
Newsroom CRM, Telegram AI bots and content operations for media teams.
Education & Training
Membership academies, learning platforms and training programmes.
FAQ
Do you produce video?
Yes — in-house shooting and editing, including on-site at events.
Which platforms?
Facebook, TikTok, YouTube, Instagram, LinkedIn and Zalo OA.
Can our team take over later?
That is the goal: we hand over a calendar, templates and a playbook.
How is success measured?
Reach and engagement are tracked, but the objective is always a business number: leads, sign-ups, sales or attendance.
Start with the hard part
Bring us the problem nobody on your team has time to own. We will scope it, price it and start with a pilot you can measure.
Blog
Digital marketing4 min read
A short-video system a three-person team can sustain
Consistency beats production value. Here is the weekly rhythm we hand to clients.
Read more →
Digital marketing4 min read
Brand systems for real use: from business card to 10-metre backdrop
A brand that only works on a laptop screen fails on launch day.
Read more →